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SWA Intel

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Actually, "evolving" is something new for SWA. They've historically been resistant to change their business model, but have found they have to, I guess.

The model has always changed. Herb has done it slow enough, so the legacies felt like we were not a threat. With AT/ATL in play, this will help facilitate the bigger picture of things to come.
 
Funny that some of the sw limpets here really believe GK and ST can keep outsmarting the rest of the industry, even though much if their success was due to a lucky bet. The gravy train is about to end.
Only the limpets who have seen it work for 40 plus years, however, folks like you keep advertising SWA's demise on a regular basis...

I'll say it again, if SWA is ever on the ropes, everybody else will be in the ditch.
 
Informative article. Funny that some of the sw limpets here really believe GK and ST can keep outsmarting the rest of the industry, even though much if their success was due to a lucky bet. The gravy train is about to end.

Won't that be a joyous day for you? Wishing for someone else's misfortune can't be healthy for your karma.
 
There have been SWA naysayers since I got in this gig- who think the "lucky" streak is about to end...
That's alright.
Keep betting against
 
IF SW ever flys out of Texas....
SW will never go where it snows..
IF SW ever starts flying to big airports....
IF SW ever starts flying to those congested airports....

NEXT??
 
Bonne Chance

... much if their success was due to a lucky bet.

Once, when Napoleon promoted an officer for winning a battle, a grumpy General complained: "He's not skillful, just lucky."
Napoleon responded: "In that case, promote him two ranks. I have plenty of skillful officers who lose battles."
 
Once, when Napoleon promoted an officer for winning a battle, a grumpy General complained: "He's not skillful, just lucky."
Napoleon responded: "In that case, promote him two ranks. I have plenty of skillful officers who lose battles."

Congrats on the two rank promo. Must have been cool knowing Napolean. :)
 
The difference between past and present is swa has never been the big dog. They have always been somewhere in between a good regional and a major. Have always gone after the low hanging fruit. That low hanging fruit has not been as plentiful of late, thus the stagnation of the last 3-4 years. The Airtran merger is a very different game plan from the past. Swa has found out they have run out of easy internal growth. I guess we will know in 5 years or so if it is LCC pt. deaux or not.



There have been SWA naysayers since I got in this gig- who think the "lucky" streak is about to end...
That's alright.
Keep betting against
 

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