Yep-if they can live while paying industry standard wages and aren't artifically propped up and can compete with profitable fares without dumping $139 coast-coast-capacity, then great. It's a free country, however. Funny how people bash the regionals for replacing major airline flying and yet, some here don't see the similarities here. How is this venture any different than Skybus or Mesa? If the upgrade there was 10 years, they wouldn't see a soul applying.
I agree with you on all points. But keep in mind, in all industries, someone is always going to come into practice that bucks the status quo. Before Virgin we had Skybus, before that we had Tower Air, and yet before that we had Peoples Express, and dozens between those mentioned! Like many before it looks like Virgin will have its day. As said earlier I dont want anyone to lose their job but Virgin has been a sore spot for labor for several years now. If they go away we can corrrect capacity and possibly raise some fares. More money in the coffers means healthier operations which positions our labor groups to ask for more money.