Today's Wallstreet Journal, page B3...Union Strong

[Sky Captain]

Ad nauseum is right. I never go on the ASAP board. Yet u r posting ad nauseum on FI.it is juvenile and combative, Not really. Poor excuse for not keeping current with your careerand is not anonymous.CHICKEN!

Plausible deniability only works for politicians. In the real work environment there is no excuse for PURPOSELY remaining IGNORANT of what is happening all around you. Get in the fight or please get off our coat tails. You sound like a liberal who needs someone else to do the heavy lifting. Grab your boot straps and PULL YOURSELF UP

 

[FamilyGuy]

Love it!

Link to website from the ad as well:

http://genuineqs.com

Love the new ad, but to truly be effective with the readers of the WSJ and NJ's customer base, you should focus on the negative impact of Jordan's decisions on the owners.

I hate to say it, but if you talk about a concessionary contract or paying for health care, you will lose your audience before they finish the first line of the ad. They will skip over it, much like they walk by picket lines without looking up or acknowledging the people walking the line.

You need to grab their attention and tell them how Jordan's decisions are hurting them. Then inform them with facts so that when they call in to complain about the poor service they are receiving they can hammer the EMT with facts, not speculation. Otherwise Jordan will simply blame the union for all the troubles.

Tell them about the following actions by the EMT that have resulted in a degradation of the service the owners receive:

1 - selling off the core fleet, so now owners have to wait multiple hours for a recovery aircraft

2 - delaying the recall of pilots, which puts the company behind the curve and leaves them shorthanded for yet another busy season

3 - destroyed all relationships with OEMs, so now NetJets doesn't get preferential treatment for repairs, which further delays the aircraft return to service

4 - destroyed the relationships with the FBOs, which has resulted in increased fuel prices for the owners and poorer service. Let them know why they are being parked on the back 40 now, instead of up front like they use to be.

5 - treated employees so poorly that the number of unions on the property has doubled under his tenure. This has led to record levels of turnover and is the reason why the owner is seeing so many new people who don't know his profile or can deliver the levels of customer service he is accustomed to receiving from NJ.

6 - A leadership team that focuses its energy on conducting analyses to determine how much pain they can inflict on the owners before they leave, instead of pursuing a zero defect approach like other best in class companies.

There are many more, but you get the idea. You need to focus on issues that will resonate with the owners and the readers of the WSJ. Don't forget your audience in your rush to get your message out.

Good luck.

 

[JustPlaneTruth]

Hansell's quote in the ad is from this article.

http://www.sbnonline.com/article/jordan-hansell-makes-connections-sets-common-vision-netjets/

Despite following a nontraditional path to leadership, Hansell, chairman and CEO, has found his outside viewpoint helpful.

?It would have been a disadvantage had I not had a very experienced group of folks here with me,? he says. ?But because I did have that, in many respects it was an advantage, because I could come in without the encumbrance of knowledge or facts and form opinions, and in some sense help everybody on the team with a fresher perspective.

?But that only works if you?ve got a pretty strong foundation of folks around you or you run the risk of running off in a silly direction,? Hansell says.

 

[FamilyGuy]

Hansell's quote in the ad is from this article.

http://www.sbnonline.com/article/jordan-hansell-makes-connections-sets-common-vision-netjets/

Too bad he doesn't listen to all those experienced people. Instead he is threatened by them and works to eliminate anyone who disagrees with him. He is not a leader by any definition.

 

[JustPlaneTruth]

Too bad he doesn't listen to all those experienced people. Instead he is threatened by them and works to eliminate anyone who disagrees with him. He is not a leader by any definition.

Agreed.

 

[T-1GUY]

Excellent points Family Guy.

 

[johnsonrod]

Love the new ad, but to truly be effective with the readers of the WSJ and NJ's customer base, you should focus on the negative impact of Jordan's decisions on the owners.

I hate to say it, but if you talk about a concessionary contract or paying for health care, you will lose your audience before they finish the first line of the ad. They will skip over it, much like they walk by picket lines without looking up or acknowledging the people walking the line.

You need to grab their attention and tell them how Jordan's decisions are hurting them. Then inform them with facts so that when they call in to complain about the poor service they are receiving they can hammer the EMT with facts, not speculation. Otherwise Jordan will simply blame the union for all the troubles.

Tell them about the following actions by the EMT that have resulted in a degradation of the service the owners receive:

1 - selling off the core fleet, so now owners have to wait multiple hours for a recovery aircraft

2 - delaying the recall of pilots, which puts the company behind the curve and leaves them shorthanded for yet another busy season

3 - destroyed all relationships with OEMs, so now NetJets doesn't get preferential treatment for repairs, which further delays the aircraft return to service

4 - destroyed the relationships with the FBOs, which has resulted in increased fuel prices for the owners and poorer service. Let them know why they are being parked on the back 40 now, instead of up front like they use to be.

5 - treated employees so poorly that the number of unions on the property has doubled under his tenure. This has led to record levels of turnover and is the reason why the owner is seeing so many new people who don't know his profile or can deliver the levels of customer service he is accustomed to receiving from NJ.

6 - A leadership team that focuses its energy on conducting analyses to determine how much pain they can inflict on the owners before they leave, instead of pursuing a zero defect approach like other best in class companies.

There are many more, but you get the idea. You need to focus on issues that will resonate with the owners and the readers of the WSJ. Don't forget your audience in your rush to get your message out.

Good luck.

Wholeheartedly agree!

 

[FamilyGuy]

Wholeheartedly agree!

A couple of other points that came to mind which may help you -

- Stress in your ads how the pilots are committed to providing the exemplary customer service that the owners have come to expect from NetJets

- I'd point out that the pilots have been the foundation on which the company was built and you are the common thread in the exceptional reputation that the company has built over the last 50 years. Even though management has been a revolving door the last five years, you are the one constant and will continue to be there for the owners and their families.

- Also make the point that you are tired of trying to provide excellent customer service with one arm tied behind your back. Jordan's decisions are handicapping the company by selling the core fleet, destroying the relationships with the OEMs and service providers, and driving away the brain trust in critical support areas of the company. All of these actions are making it harder for you guys to cover up the shortcomings of the company and you feel the need to now shine a light on all the problems being caused by management.

 

[johnsonrod]

I don't work there - but I still agree with your points.

 

[acaTerry]

Ad nauseum is right. I never go on the ASAP board. it is juvenile and combative, and is not anonymous.

And yet FI is so mature and rational?! Please.