ivauir
SNIKT!
- Joined
- Jan 13, 2002
- Posts
- 1,476
lowecur said:SWA grew over the past 20 years because they were able to go into choice markets and cherry pick based on price(CASM/RASM spread based on excellent LCC model). People flew SWA because they were cheaper than anyone else, and they were successful because they could make money doing it. Will 2006-10 be any different? Yes, SWA realizes they can no longer be successful based on price alone.
You couldn't be more wrong here. We are going to continue to grow and prosper precisly because we are not listening to folks who think we ought to do what everyoe else is doing.
Their business model of open seating, and lack of IFE will cost them as the playing field levels in the next few years. Many LCC's are already there on unit cost, and the legacys will be there in the next few years.
Our business model of driving costs down (and not offering silly gimicks) will be the key to our future success. When unit costs are adjusted for stage length we still have the cheapest CASM. We are going to continue to drop CASM while offering excellent compensation and careers. Lowecur sell EMB and feel the LUV dude, you'll never see the stock in th low teens again!
Most of their strategic moves lately have been based on driving UAIR out of business. They realize the days of cherry picking 737 routes based on lower cost are limited. Their number one focus has been UAIR. It is my opinion that this focus will be a failure for them. Where do they go next?
This is somewhat of a misunderstanding. We are not "going after" anyone, we simply want to be in the market when the demand peaks. We have something in the neighbourhood of 150 cities in the CONUS that we think we can expand to at a profit we are not going to run out anytime soon. We just picked Philly and Pitt because right now their numbers look best.
Secondly they are in keen competition with AAI to deploy lots of new 737's in markets where they will make money. They may be successful in this arena with the MDW deal, as only time will tell if the ATA deal cost them too much. AAI will now have to go into a market like DFW that will be less profitable due to the overwhelming presence of AA.
There is NO way we lose with the ATA deal. If they suceed we make money if they fail we get all of the gates at a great price.
I think SWA will become frustrated in the next few years as a few more competitors will choose the BK route to waive debt and reduce costs. It stinks because it rewards inefficiency, and punishes those who have done it right for so many years.
Finally something we can agree on... except we're kind o frustrated about this already.
What is the pilot payroll now, $1B+? Give back of 20% is $200M per year from 06-10.
Nice flamebait. Mark my words: there will be no givebacks. Expect no raises and some productivity give and take, lots of clarification of scheduling policies and a big group hug
Gary Kelly says something has to give with lower RASM and higher fuel costs with one of the majors. He clearly has staked his claim that SWA success from 2006-10 will be based on someone elses failure.
The current situation is not stable. There will be turmoil. But ask yourself this: who is better equiped to survive, adapt and take advantage of this turmoil? If you say JB or AAI we'll need to discuss things like capitalization rates, aircarft types, CASM and maybe more importantly the future of CASM. If you say a legacy carrier I'll pee myself laughing.
I tell you again my freind dump that EMB stock and get yourself some LUVin. You'll thank me later.
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