"
That's not good enough. This airline needs to make 10-15% profit margins."
Lowcur, while I rarely agree with anything you say on this board, in that area you are correct. Southwest generally aims for a 15% profit margin, and in the past few years, we haven't even come close. If we want our investors to stick around, profits need to start increasing. It's one thing to say, "Hey, we're still profitable where other airlines aren't!" But the investors quite frankly don't care, because they don't have to invest their money in the airline sector, period. There are thousands of publically traded companies in which to invest one's money.
My point exactly.
And yes, I do worry at times that some of our Employees think SWA is invincible. I've had some Employees tell me as much. Some of them think that Gary Kelly and our management Team will take care of them forever. What those select Employees don't realize is that if we don't keep our costs down and remain the most productive, the greatest management Team on earth won't make a bit of difference. And keeping costs low has to happen at BOTH the management and frontline levels.
Well spoken. Is your name Colleen?
But you know what? Our pilots, in my experience, are the workgroup that demonstrates the "greed" trait the least. They truly take ownership of Southwest. They have a pride and sense of responsibility to this Company that I wish every workgroup had (although the mechanics come close, IMHO). So I think you're barking up the wrong tree when you try to talk to the SWA pilots on this board about the "me" syndrome.
The next section 6 will be interesting.
Also, in a time where costs are of utmost concern, that seems to give more fuel to the fire of reasons we WON'T bring the ERJ onboard. I personally don't see how that could lower our CASM. I can see, however, where another fleet type would actually increase our CASM. Southwest's mentality has always been that if an airport can't support 737 service, we won't fly there. And there are still a lot of airports that we don't fly into that are seeking our service. If you've listened to SWA Leadership as of late, you would know that the ERJ debate has been effectively closed. We're not getting them anytime in the forseeable future. Much to your dismany, I'm sure.
Oh well, you can't blame a guy for trying.