ASA What Is It??

[Mel Sharples]

New vision of ATLANTIC SOUTHEAST Airlines. Apparently it's trendy to use all caps in some words and not others.

Having your name in all caps as your company logo is LAME. That's not trendy at all.

Sincerely,

MESABA AIRLINES



P.S. Any logo you can create in 2 minutes with MS Word 1.0 is not a logo at all...

 

[Butters]

From the ASA website:

"We have a fresh look and a new vision to connect more people, more often to the places they love, by becoming the world’s first super regional carrier."


What do they mean by "super regional carrier"? Are you guys merging with SkyWest so you cover the whole US?

Not hating, just looking for clarification.

 

[COOPERVANE]

Looks like sombody has been reading too many Tony Robbins books and drinking too much red bull!!

OK I'm a little worried here......

500 aircraft?
All 50 states?

Is this THE big plan? Wait........THIS is the plan?

If I say I'm starting my own airline with SST aircraft that will connect all of the continents within two hours do I really need to own any aircraft? Or is hiring a high priced PR firm, a press release and a logo enough?

 

[COOPERVANE]

Do we actually have any new contracts? Or is this just grandstanding for future business.

 

[COOPERVANE]

Is this equivelant to hanging out at the bar and "putting out the vibe"

 

[Snapperhead]

Is dat 50 different states?
Supra Regional wif 500 aircraft?
MESA Sux?
Juan out of three aint bad..... bouyyyyyyyyyy

Yo da' man!

 

[RJLoser]

Is this equivelant to hanging out at the bar and "putting out the vibe"

Classic quote. Nice job.

 

[LazyLightnin']

It all sounds like a pre-announcement to me.

 

[Poppa Hodax]

What do they mean by "super regional carrier"?

Does super regional equate to sub-major?

I would like to think this is part of a larger effort or plan. If not, it is a bit of a disappointing waste of resources. Then again, the marketing folks (as well as all those not directly involved in the generation of revenue) need to justify their jobs now and again.

So we can return to our normal agenda of name calling and Rick Rolling, right?

 

[damnflyboy]

Is this equivelant to hanging out at the bar and "putting out the vibe"

Yes. It is. And whoever designed the new logo---it's a ripoff of the US Coast Guard and Cessna logos...that is if they just had sex and gave birth to another logo. Tell me I'm wrong. Maybe this means we're getting boats?

Exhibit A:
http://www.paddlinginstructor.com/images/stories/logos/us_coastguard_logo.gif

Exhibit B:
http://www.epicaviation.com/images/cessna_logo.jpg

Exhibit C:
http://www.flyasa.com/

 

[CFI2766]

Sounds ambitious.

Patiently waiting with an open mind. This could mean something positive for the future.


FWIW, however hopeful we are for the future, it would be helpful to reference question #11 of the FAQ document:

11. We just got new crew wings and emblems with the "ASA" logo – are we going to change those again?

(addressing the process of acquiring new wings and emblems)
...
We will use this opportunity to ensure we gain the most competitive rates from the vendor we choose...

It would be helpful to remember this concept as it applies to mainline 'partners' selecting carriers for contracts. I don't really see anything new in the business plan, as laid out today, that will make AS more competitive from a financial standpoint in the regional lift market.

Remember, though, that we own the red box.

 

[Oakum_Boy]

Ok weird. How can they be so naive. 500 airplanes means they buy every other regional. Totally over the top and a mega liability for the leadership if it's just a marketing gimmick.

 

[CaribPilot]

Hey quick question....Would it bother anybody if i got the new logo tatted on my right inner thigh?

 

[Redan]

Hey quick question....Would it bother anybody if i got the new logo tatted on my right inner thigh?

That's all on you cousin

 

[damnflyboy]

hey quick question....would it bother anybody if i got the new logo tatted on my right inner thigh?

hahahahahahaha!