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Airtran marketing department sucks donkey balls

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J

JT12345

Well-known member
Joined
Feb 7, 2007
Posts
1,087
A "National" airline with a "Regional" and "International" market plan.

Well known in Atlanta and Japan, but not the rest of the US.

Danicka Patrick won her first race in Japan. How many customers does Airtan have in Japan? How many Formula races are watched by the American public nationwide in a year. I can think of one in IND. That's it.

We are better off with a 1 inch "a" on the fender of a Nascar than a 2 foot "a" on the nose of a formula car.

Who are these local sports figurers that we have hired from what I read in yahoo news? I don't see any commercials. What the hell are they doing?

Florida is a big market for Airtran and most Floridians don't know who we are. I don't see any marketing going on down here. We have a lot of planes in the Florida market. What a lack of showmenship.

They still think we are value jet with 45 year old DC9s, 2 of which caught on fire. We have the youngest boeing fleet in the country.


They need to clean house in the marketing department.
 
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Danica is not in F1, she's in IRL that primarily runs here in the states. Back a few years ago when we sponsored Dan Wheldon and he won the freakin INDY 500 our logo was on TV, Newspapers, magazines EVERYWHERE. So your point about our marketing dept. is moot. please try again.

RV
 
Check your facts. Danica drives for the IndyCar series which is open wheel racing in the US. Aside from Motegi in Japan and some future races in Mexico and Canada due to the merger of Cart/IndyCar, all races are in the states. Formula One is an international series that until last year did have one US race (USGP in Indy). Last check Airtran did not sponsor an F1 car.
 
http://auto-racing.speedtv.com/article/miller_financial_inequalities

snip...

Last year, Jimmie Johnson earned $8,909,140 in prize money for Hendrick Motorsport on his way to his initial title and that's not counting the $6,785,982 he received in series sponsor points.

That's $15,770,125 for those of you keeping score at home. FOR ONE TEAM!

The total payout (with no bonuses) for the 78 drivers who competed in one, some or all of the 36 events in 2006 was a staggering $219 million.

By comparison, the Indy Racing League dolled out a total of $24 million in purses ($10 million coming from the Indianapolis 500) with Sam Hornish Jr. collecting $3,835,205 for his third championship. That included $1 million bonus for capturing the title, not bad for 14 races.

But still way out of whack considering a budget to run up front is anywhere from $6-9 million per car.

Further north on Indy's westside, Champ Car paid $6,553,000 in purses to its competitors for 14 starts and another $1,550,000 in point money. Or about the same as Johnson's bonus check.
___________________________________

Indy verse Formula 1, like anyone in the US knows or cares about the difference.
 
Next on the Marketing docket...sponsoring Hurricane Ike and Tom Brady. Heck, at least the storm would give us some exposer.
 
Almost no one does know the difference, but at least there are a ton of IRL races in the USA. Only one F1 in USA. That was the previous poster's point.

Big picture, almost no one watches ANY non-NASCAR racing in the USA of any type. If it costs to much to sponsor NASCAR, that is a valid reason to skip it.
 
"AirTran Airways, the biggest major airline none of you have ever heard of."

New marketing slogan?
 
Tweaker said:
Almost no one does know the difference, but at least there are a ton of IRL races in the USA. Only one F1 in USA. That was the previous poster's point.

Big picture, almost no one watches ANY non-NASCAR racing in the USA of any type. If it costs to much to sponsor NASCAR, that is a valid reason to skip it.
Click to expand...

What is the going rate for a 5 inch sticker on the side of a Nascar?
 
I'm sorry, but I think we have some Copyright infringement going on here.

" ATA, The largest Major Airline no one ever heard of." ...Was our slogan for years.

But, at ATA we sucked even better. Because, not only did no one know who we were, but the FEW that DID... thought we were AirTran.(!)

We won at being the Most Suckiest.

Whatever lame azz promotion the Pig Farmers from IND came up with only served to promote Airtran in the long run.

Yay! We sucked MORE! A new trend on FI..."Why MY Airline SUCKS more than yours."

( Buy My Product. Help a Brother out. (?) )

Captain DeadDick
 
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Could be worse.............you could have a CEO who fancies himself not only the big cheese but a marketing genius as well and actually take both titles so that he can receive both salaries.


I feel a little UAL comin' on.
 
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Yeah but NASCAR fans are brother and sister before they are husband and wife. Danica is a cutie. I like her on the side of my plane. I rub myself.
 
These Matt Ryan billboards in ATL are really making people want to fly AirTran...and all the no-name hockey players for the Thrashers:puke:

The Peyton Manning pic in our "altitudes" newsletter when we first started service to IND with Manning on the flight deck wearing a Captain's hat was major lame:cool:
 
Danica Patrick drives cars?
 
You mean the cute little slogans and digs on the the sides of the catering trucks and busses isn't working....that's a shame....it seemed so effective!!

"Go ahead and wave at our "smiling" crewmembers....yeah right!!
 
Do you guys ever get tired of b1tching and complaining about EVERYTHING.... My god, no wonder people hate pilots... Were a bunch of winny friggen babies.... Get over it, we have no idea what marketing costs and AAI could be doing a great job of marketing with an extremely small budget. Hell, it could cost 5 times as much to put a sticker on the side of Jimmy Johnsons car.. Would that make sense??? I got an idea... Why don't pilots fly the airplanes, and let crew scheduling and everyone else do their jobs... If you don't like the way our marketing dept works... Apply for the friggen job and STFU... Otherwise, who cares... Were just friggen pilots and its not up to use to care.... Allright... Off my soap box, back to my porn....
 
gt1900 said:
I got an idea... Why don't pilots fly the airplanes, and let crew scheduling and everyone else do their jobs.....
Click to expand...

When this happens, please let me know.

There are some departments where pilots could make a huge contribution, namely Scheduling and Dispatch. Unfortunately, due to the "corporate culture" that exists here, input from pilots is not welcome, so we p!ss away millions of dollars in both of these areas.

True Story:

4 Years ago, I tried to introduce them to the concept of transcon flight planning to take advantage of the Jet Stream . . . basically, paying someone $50. a day for a few hours' planning would have saved thousands of dollars per day. . . . . or millions over the past 4 years . . . but the suggestion came from a pilot, so it was deliberately ignored.

The same could be said for IROP Dispatching . . . . for God's sake- when ATL goes IROPS, ditch the "fuel conservation planning" mode and start tankering fuel! Hmmm . . . what a concept?

The list goes on. . . . .

TW
 
gt1900 said:
Do you guys ever get tired of b1tching and complaining about EVERYTHING.... My god, no wonder people hate pilots... Were a bunch of winny friggen babies.... Get over it, we have no idea what marketing costs and AAI could be doing a great job of marketing with an extremely small budget. Hell, it could cost 5 times as much to put a sticker on the side of Jimmy Johnsons car.. Would that make sense??? I got an idea... Why don't pilots fly the airplanes, and let crew scheduling and everyone else do their jobs... If you don't like the way our marketing dept works... Apply for the friggen job and STFU... Otherwise, who cares... Were just friggen pilots and its not up to use to care.... Allright... Off my soap box, back to my porn....
Click to expand...

You should go see your Mom and ask her to abort you
 
Whine Lover said:
I'm sorry, but I think we have some Copyright infringement going on here.

" ATA, The largest Major Airline no one ever heard of." ...Was our slogan for years.

But, at ATA we sucked even better. Because, not only did no one know who we were, but the FEW that DID... thought we were AirTran.(!)

We won at being the Most Suckiest.

Whatever lame azz promotion the Pig Farmers from IND came up with only served to promote Airtran in the long run.

Yay! We sucked MORE! A new trend on FI..."Why MY Airline SUCKS more than yours."

( Buy My Product. Help a Brother out. (?) )

Captain DeadDick
Click to expand...


Actually, ATA sponsored Danica several years ago. The general public outside of Hooterville probably still thinks that was Airtran.

Rob...I'm ready to start that Annapolis branch of the Wine Empire.
 
Really my point is that you don't have to spend money to get advertising.

SWA and Jetblue CEOs wrote books. Even if someone doesn't buy the book it is free advertising sitting there on the self.

You ever see a Airtran Exe on TV or on talk radio talking about the industry. My wife heard the CEO of SWA the other day on the morning radio talking about the industry. Neilman is always in the news too.

Maybe our guys are just shy.
 
gt1900 said:
Do you guys ever get tired of b1tching and complaining about EVERYTHING.... My god, no wonder people hate pilots... Were a bunch of winny friggen babies.... Get over it, we have no idea what marketing costs and AAI could be doing a great job of marketing with an extremely small budget. Hell, it could cost 5 times as much to put a sticker on the side of Jimmy Johnsons car.. Would that make sense??? I got an idea... Why don't pilots fly the airplanes, and let crew scheduling and everyone else do their jobs... If you don't like the way our marketing dept works... Apply for the friggen job and STFU... Otherwise, who cares... Were just friggen pilots and its not up to use to care.... Allright... Off my soap box, back to my porn....
Click to expand...
Pilots are vested in this company and want to see it succeed. Do you think I want to see the company waste money or operate losing money? There are many pilots here who run other business' SUCCESSFULLY and are well educated and have seen the world. As a pilot, do you think I want to push back late, do you think I want to arrive late. As a guy who realizes who pays my salary, I want my customer to come back. I want them to have a good product that they value and want to come back to. So most professionals that I have flown with feel the same way. They get pissed when they see gate agents being rude to passengers, they get pissed when they see scheduling misusing their resources and costing this company money. They get pissed when customer service is subpar and their customers complain to them. If the unions can negotiate with the hotels we stay at and stay within the budget the company gives us, why not let them. We are the ones that have to stay in these hotels. Mister, I'm vested in this company and want to see it succeed. I would value the intelligent inputs from our crewmembers and not turn my backs on them! So you STFU, we have a right to want to see our company prosper and all good ideas should be taken seriously! Why, because I care!
 
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