j41driver
Well-known member
- Joined
- Mar 31, 2002
- Posts
- 1,300
General Lee said:ACA on the other hand has no "name value"---because no one has ever heard of them, they are known to most as "United Express" or the "Delta Connection." It will be hard, but it can be done with proper marketing.
You are exactly right....that's why the boys are spending upwards of $30 million on marketing for the LCC. Also there will be no more ACA...it will be a completely different name, brand, image, whatever you want to call it. JB was an upstart not too long ago and they seem to be doing just fine. As I think we will.