Botz45,
I would agree the tone or I should say, the approach that SWA is taking in this endeavor is definitely different & some would say, aggressive in how it has been marketed....SWA has developed over the years a reputation of good will & being an honest broker with a smile on their face whenever they have dealt with difficult issues. I hope our customer service is done with a smile but as illustrated with the recent incident with the lady who was removed from the flight for wearing an obscene shirt, SWA isn't afraid to wave the "logic test" flag to say...this doesn't make sense....sorry if we offend you but you've got to get off our airplane.
To some that would appear to be "non-luvish" when in reality it staying true to what the company believes in...the golden rule (no we're not puritanical & holy-than-though I believe)......I wouldn't want my mother to see me wearing a shirt like that so why would I want my customers to see it!!!!
We're trying our best to work with the local folks/companies to come around to our view but at the end of the day Southwest will do what it has to do to honor its shareholders, employees & customers....I'm glad they do have the courage & not be "blackmailed" by the city of Dallas into doing something that doesn't make economic sense.
We'd still fly out of Dallas & DFW would grow, Love would shrink & more LLC would go into DFW but what happened then if we decided to move into Alliance Field...does anyone think for a moment that Ross Perot wouldn't love to have a major airline out there? What would Dallas say then? We let the Cowboys get away & now SWA? What were we thinking? (BTW, I'm not for public spending to keep the Cowboys inside of Dallas, many are)...the bottom line is that the city of Dallas & the residents of North Texas need to keep all of this in mind...would you prefer to depend on AA to continue providing air service to everywhere in the US with some marginal LLC flying out there or would folks rather have a healthy LLC like SWA flying out Love to all over, have other carriers out of Love & probably in turn have more competition & lower air fares at DFW in the long run to points around....the choice will be made for them if they don't speak up & out....the sad thing is that folks in other parts of the country who fly into DFW don't realized they are being taken...they aren't even aware they are paying some of the highest fares in the country.
Sorry for the long windedness & thanks again for taking my comments the right way....I believe most of us at SWA are very grateful & thankful for the fortunate situation we're in...we are constantly reminded of it & recognize the blessing I believe. I think we'd just like to be left alone to do what we do best, compete with as few restrictions as possible.....if that is unfair to AA I'd like to understand why if it is wrong to change the rules now, why they didn't feel that way years ago when the rules were "changed" to benefit them? Seems a return to status quo would be a "fair" thing to do but that argument is still going on....good luck to you in your aviation pursuit & thanks for the open & honest debate...cheers,