huncowboy
Well-known member
- Joined
- Jun 11, 2003
- Posts
- 616
In the mind of the traveling public, Spirit's name should be changed to $hit stain... Nobody I've talked to about this feels it is fair (regardless of the low fares). I think this entire thing will be a PR disaster... Great job Benny Baldanza.
Buddy, I am sick of your puke comments. Would you please stop, and think for a second.
Every airline charges for everything! Every damn pound you carry with you, you are being charged for. Even if you do not carry the average weight you still pay! Tell me if that makes sense to you. When you travel light, and you see the guy next to you stuffing everything under the seat and into the bin, and gate checking items, YOU are paying for his stuff because it is averaged out, and built into the base ticket price. There is no free lunch! XY airline saying "We don't charge you for this and that" is a pure lie! They all do. It is calculated into the base ticket weather you are using that service or not. They force you to buy what you may not use. How is that a good thing?
We had the same flame thread when United started charging for checked bags. Everybody was upset. Yet when I talk to people many of them like to travel light and save. Apparently it has worked, and many other airlines took out the price of checking a bag from the ticket, and now offer it as an add on.
During unbundling you rip every extra service out of the core product, to decrease the price of the core product, which is nothing more than getting you from A to B. If they manage to decrease the price of the ticket by a close to equal amount they will win because of the decision tree of price sensitive costumers is as follows:
1. go online
2. buy the cheapest ticket even if it is only $10-20 less.
If this is not your decision tree, than you are not flying ULCC, you are not shopping in Walmart, you are not cutting out coupons all the time, and Spirit is not targeting you. You are probably flying someone else because you are willing to pay for the TV, or you are tall and need the legroom, or you have the money and want to enjoy the "breeze way" boarding, or you don't mind paying for great customer service.
This is some scenarios that can happen to a passenger who is charged for the carry on:
1. You planned to have a checked bag anyhow and now you will fit your stuff into the checked bag, and thus avoid the carry on. Your final price will be less due to the reduced base ticket price.
2. You did not plan to have a checked bag but now it will make sense to make one and not have a carry on. Your final price, after the lower base ticket will be slightly more but you also get more value since now you can have more stuff.
3. You are traveling super light and do not need the carry on bag. You saved money on base ticket.
4. You had the perfect setup with one personal and carry on, and you will be charged for the carry on, however after the lower base ticket price it will be a slight hike. Not $30-45.
In all the above scenarios THEY ALL PAID LESS for the base ticket!
We will see how this works out. I think they will have to lower this eventually. But what I think is genius about this is that folks will have less carry on, and indeed turn times will be lower, thus A/C utilization will be higher allowing for significant cost savings.