Delta Begins Welcoming Song 757 Fleet into Mainline System to Create New, Long-Haul Domestic Product by Fall
Wednesday April 5, 1:00 pm ET
Customers will continue to enjoy convenient flight schedules and nonstop service in all markets previously served by Song
Special low fares invite customers to fly key routes from Boston, Los Angeles, New York-JFK
ATLANTA, April 5, 2006 (PRIMEZONE) -- Delta Air Lines is welcoming its fleet of 48 Song Boeing 757s back into the mainline domestic system as it reconfigures the aircraft's interiors and exteriors for this fall's launch of a new two-class, domestic long-haul product. During this transition period, Delta customers will continue to enjoy the convenient flight schedules and nonstop service in all markets previously served by Song with the combined Delta-Song fleet.
``This month, Song aircraft will begin transitioning back into the Delta mainline fleet as we prepare to unveil an innovative, new long-haul service that brings together the best of the Song and Delta brands, products and experiences,'' said Joanne Smith, Delta's vice president of Consumer Marketing and president of Song. ``We want our customers to know that Delta will continue to serve every market previously served by Song.''
During the conversion period, which will last through November, Delta and Song-branded aircraft will continue to fly into and out of markets previously served by Song, including New York's LaGuardia and JFK airports, Boston, Hartford, Fort Lauderdale, Fort Myers, Las Vegas, Los Angeles, Orlando, San Francisco, San Juan, Tampa, West Palm Beach and Aruba. In addition, Song-branded aircraft also will serve customers in Atlanta, Cancun, Jacksonville, Miami, Phoenix, Reno and San Jose, Calif.
To invite customers to fly on some of its most popular routes, Delta is offering special low fares for travel between April 19 and July 28, 2006. Tickets must be purchased by April 19.
Sample one-way sale airfares(a), based on a roundtrip purchase
Between Boston and Fort Lauderdale $79
Between Boston and Tampa $79
Between New York-JFK and Orlando $79
Between New York-JFK and Tampa $79
Between New York-JFK and Fort Lauderdale $79
Between Los Angeles and Fort Lauderdale $129
Between New York-JFK and Los Angeles $169
(a) Additional taxes/fees/restrictions apply. Fares shown are available only for purchase on delta.com or from a travel agent. See below for more details.
As part of the reintegration of Song with Delta, Delta this summer will once again offer First Class service on many key business routes previously served with all coach class service via Song. For example, effective May 1, customers can choose First Class service on select transcontinental flights between New York-JFK, Boston and Hartford and the west coast cities of Seattle, Los Angeles and San Francisco.
``Another key learning from Song is that our business customers want the option of First Class -- particularly on long-haul flights,'' Smith said. ``We are pleased to meet this need by reintroducing First Class service on many popular cross-country routes including New York to California and New York to Seattle, beginning May 1.''
This fall, Delta will officially unveil its new long-haul service, including a distinctive on-board experience that features two-class service with all-leather, all-comfortable seating; the industry's leading in-flight entertainment system with live TV, movies and music available on-demand and video games; signature drink offerings; and designer uniforms. By 2008, approximately 100 Delta aircraft, including the 48 Song 757s, will feature Delta's new, long-haul product, modeled after the airline's popular Song product. Song's ideas and innovations will continue to play a vital role in the refreshment and reinvigoration of the Delta product and experience. Since its launch in 2003, Song has successfully served as a test bed for new ideas and innovations adopted at Delta including zone boarding, faster aircraft turn times, new all-leather seats, designer uniforms, improved snack choices, simplified fare structure and upgraded online presence.
Wednesday April 5, 1:00 pm ET
Customers will continue to enjoy convenient flight schedules and nonstop service in all markets previously served by Song
Special low fares invite customers to fly key routes from Boston, Los Angeles, New York-JFK
ATLANTA, April 5, 2006 (PRIMEZONE) -- Delta Air Lines is welcoming its fleet of 48 Song Boeing 757s back into the mainline domestic system as it reconfigures the aircraft's interiors and exteriors for this fall's launch of a new two-class, domestic long-haul product. During this transition period, Delta customers will continue to enjoy the convenient flight schedules and nonstop service in all markets previously served by Song with the combined Delta-Song fleet.
``This month, Song aircraft will begin transitioning back into the Delta mainline fleet as we prepare to unveil an innovative, new long-haul service that brings together the best of the Song and Delta brands, products and experiences,'' said Joanne Smith, Delta's vice president of Consumer Marketing and president of Song. ``We want our customers to know that Delta will continue to serve every market previously served by Song.''
During the conversion period, which will last through November, Delta and Song-branded aircraft will continue to fly into and out of markets previously served by Song, including New York's LaGuardia and JFK airports, Boston, Hartford, Fort Lauderdale, Fort Myers, Las Vegas, Los Angeles, Orlando, San Francisco, San Juan, Tampa, West Palm Beach and Aruba. In addition, Song-branded aircraft also will serve customers in Atlanta, Cancun, Jacksonville, Miami, Phoenix, Reno and San Jose, Calif.
To invite customers to fly on some of its most popular routes, Delta is offering special low fares for travel between April 19 and July 28, 2006. Tickets must be purchased by April 19.
Sample one-way sale airfares(a), based on a roundtrip purchase
Between Boston and Fort Lauderdale $79
Between Boston and Tampa $79
Between New York-JFK and Orlando $79
Between New York-JFK and Tampa $79
Between New York-JFK and Fort Lauderdale $79
Between Los Angeles and Fort Lauderdale $129
Between New York-JFK and Los Angeles $169
(a) Additional taxes/fees/restrictions apply. Fares shown are available only for purchase on delta.com or from a travel agent. See below for more details.
As part of the reintegration of Song with Delta, Delta this summer will once again offer First Class service on many key business routes previously served with all coach class service via Song. For example, effective May 1, customers can choose First Class service on select transcontinental flights between New York-JFK, Boston and Hartford and the west coast cities of Seattle, Los Angeles and San Francisco.
``Another key learning from Song is that our business customers want the option of First Class -- particularly on long-haul flights,'' Smith said. ``We are pleased to meet this need by reintroducing First Class service on many popular cross-country routes including New York to California and New York to Seattle, beginning May 1.''
This fall, Delta will officially unveil its new long-haul service, including a distinctive on-board experience that features two-class service with all-leather, all-comfortable seating; the industry's leading in-flight entertainment system with live TV, movies and music available on-demand and video games; signature drink offerings; and designer uniforms. By 2008, approximately 100 Delta aircraft, including the 48 Song 757s, will feature Delta's new, long-haul product, modeled after the airline's popular Song product. Song's ideas and innovations will continue to play a vital role in the refreshment and reinvigoration of the Delta product and experience. Since its launch in 2003, Song has successfully served as a test bed for new ideas and innovations adopted at Delta including zone boarding, faster aircraft turn times, new all-leather seats, designer uniforms, improved snack choices, simplified fare structure and upgraded online presence.
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