Price Rules then Dir. Flights......

[LearLove]

As if we didn't know already but check out how close the other factors are and how far they are behind price.....



http://www.forbes.com/business/2005/01/04/cx_js_jw_0104polldujour.html?partner=yahoo&referrer=


these were the rsults as of 7/5/05 at 7:50am:

What's most important to you when booking a flight?
Airport location 109 votes (3%)

Amenities 22 votes (1%)

Brand name 120 votes (4%)

Direct routes 501 votes (16%)

Flight schedules 389 votes (12%)

Miles, points or other usage plans 413 votes (13%)

Punctuality 72 votes (2%)

Price 1314 votes (41%)

Service 197 votes (6%)

None of the above 40 votes (1%)

I don't know 52 votes (2%)

 

[LearLove]

So offer a competitive price with a direct flight at a good time of day then have an awsome "freq. flyer" program (one which not only do you get rewards but can get flights to anywhere worldwide on the same transaction (ie Star Allience or whatever) ). looking at the numbers : 41+16+12+13=82%. Funny how service falls way down there at 6%.


Then of course you have to find a way to please you employees all while paying them half what they used to make.......

 

[LearLove]

oops didn't see its already posted.......