atafan
Well-known member
- Joined
- Aug 9, 2003
- Posts
- 434
Congrats to SWA and CAL for your profitable quarters!
Why do so many on this board think that fuel hedging is cheating regarding profits that SWA churns out? Fuel Hedging is a strategy used just like any other strategy that their business plan calls for. Good Management not cheating.
I also hear on this board that SWA will be in trouble once the fuel hedging isn't as effective. SWA raises fares, a no brainer. SWA is where they are because their management thinks at least four steps ahead of most every other airline, CAL is pretty amazing as well.
I'm no SWA cheerleader, I'm sure they would sink ATA if it benefits them, without even a second thought. I do admire their style of management and enjoy studying good management.
Why do so many on this board think that fuel hedging is cheating regarding profits that SWA churns out? Fuel Hedging is a strategy used just like any other strategy that their business plan calls for. Good Management not cheating.
I also hear on this board that SWA will be in trouble once the fuel hedging isn't as effective. SWA raises fares, a no brainer. SWA is where they are because their management thinks at least four steps ahead of most every other airline, CAL is pretty amazing as well.
I'm no SWA cheerleader, I'm sure they would sink ATA if it benefits them, without even a second thought. I do admire their style of management and enjoy studying good management.