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Delta Raises Fares!!!!!!

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AAv8r

Active member
Joined
Dec 16, 2003
Posts
37
Wow!!!!!! Maybe managment is finally getting it right....Long time in coming I hope that it wasn't too late.
 
Someone needs to make a bumper sitcker for all airline managment:

"It's the revenue stupid"
 
If only it were as easy as simply raising fares. Heck, while they're at it, why not make every fare $2,000? Supply and demand doesn't apply to the airlines, right?
 
Fine then. Let the LCCs cancel the hundreds of 737/A320 class aircraft they have on order, with the objective of - RAISING FARES.
 
bvt1151 said:
If only it were as easy as simply raising fares. Heck, while they're at it, why not make every fare $2,000? Supply and demand doesn't apply to the airlines, right?
Yeah you're right. It's simpler to cut pilot salaries in half and charge for peanuts, coke, window seats, aisle seats, etc...
 
Last edited:
Airway said:
Yeah you're right. It's simpler to cut pilot salaries in half and charge for peanuts, coke, window seats, aisle seats, etc...

Sadly, you're correct. The problem isn't that its difficult to raise fares, the problem is that in certain situations, its impossible. Not necessarily impossible to raise fares, but impossible to increase revenues by raising them. Its no coincidence that Delta raised fares within a few days of Southwest doing it. In such an elastic demand environment, raising the fares means a drastic loss in passengers. Now that the lowest (Southwest) has raised their fares, others can raise them as well without the loss in passengers. Its all dependent on other airlines, and if one airline doesn't raise them in a certain market, the whole thing collapses. Its been tried so many times before, but this is the first time Southwest has initiated the hike. With Airways and Independence now not willing to sell tickets for $25 just for the cashflow, this has a very good chance of sticking.

I hope it does.
 
bvt1151 said:
If only it were as easy as simply raising fares. Heck, while they're at it, why not make every fare $2,000? Supply and demand doesn't apply to the airlines, right?


It's this mentality that has led to the situation where in right now....You seem to be mangement material.
 
Jetjockey said:
Someone needs to make a bumper sitcker for all airline managment:

"It's the revenue stupid"

Yeah but that would involve getting management to listen to someone. Don't think that's gonna work too well.
 
AAv8r said:
It's this mentality that has led to the situation where in right now....You seem to be mangement material.

Typical response.

You don't like the answer but won't take the time to figure it out for yourself, so you just call those who know liars. Don't feel singled out. It happens a lot.
 
Man, Delta was so close to driving a few airlines out fo business too...if they could have just kept the fares at rock bottom for say another 6 month they might have been the only ones standing. Oh, I forgot, that was managements plan for the last 5 years. :eek:
 

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