57FLY'N said:The customer will define the market. Not the pilot. Keep jamming the rj down their throat and you will drive them away. They will gladly fly SWA or JB for the bigger A/C. People don't want to fly on "little" airplanes. They will pay more to ride a larger A/C. In the long run relying on an RJ that competes on a route with one offered by a mainliner, the customer will pick the bigger A/C every time. The only pax that like these jets are the ones in markets only sevred by them where they don't have a choice.
That's all very interesting and it probably supports your desires. However, it is also a contradiction of fact.
Passengers on regional jets often pay more than the do on narrow body jets.
The back end of a regional jet (the only end) is no different in comfort from the back end of a 737 or DC-9. It's actually better if you happen to be stuck in the middle row.
The on-board service is the same. Same peanuts, same booze, same free coke, etc.
Getting on and off the rj is much more convenient. So is baggage handling (unless you're carrying the kitchen sink).
Frequency of service is generally better. You go when you want to go, not when the airline wants to go.
The customer will NOT pick the bigger a/c every time. I know of many routes where RJs compete directly with SWA and do so successfully, inspite of higher ticket prices. When you charge $59 to go from A to B, you have to put a LOT of people on a 737 just to break even. At $20 more, a 50-seat RJ can operate at a profit with a 40% load factor.
The 73/DC-9 may take you there 2 or 3 times a day. The RJ will give you 6-7 options of schedule.
So there's no first class. There's no first class on SWA either. Most people don't buy 1st class tickets. Those seats are mostly filled by "upgrades" using free mileage and non-revs paying nothing.
Unless you have heavy loads to fill 75% of more of the mainline aircaft consistently, the airline loses money.
If what you say were true, the airlines would not be buying and operating ever increasing numbers of RJs. Unlike pilots, airline managers are interested in making PROFITS, not in paying higher salaries to airplane drivers operating empty aircraft
Whereever the big aircraft can be operated at a higher profit it will be used. When the profit isn't there, you see the RJ instead. This whole thing is not about what keeps pilots happy, it's about what makes more money.