You want to get their attention? Start flying at lower altitudes system wide, start using the freaking apu (I commute on you guys and alot of guys are buying into saving fuel vs pax comfort or more importantly crew comfort-mostly md80s) think about that extra cost over 700+ planes and 3000 daily flts or whatever y'all have. Don't call for rampers, catering, duplicate seats when the fas are min. crew and can't run up the jetway, don't be proactive if ground transportation fails to show on time at the layover, just sit and wait, not your responsibility to use your cell phone, do be proactive to take a taxi to the hotel if contracted service is even 1 min late(at nwa it is 30min after block) These are just a few of the things I can think of to make the expenses rise quickly, and since all of these mgts only understand P&L vs moral you will get their attention. I am sure others can add to my list.
Disclaimer: ain't no english major, so don't be correcting punctuation, spellen, and run on sentences. Just a pilot disgusted with all of the mgts.