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Virgin America to FLL

Q400 Gear Bitch

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Virgin America will begin flying to Fort Lauderdale, the carrier's 10th and newest destination.

Service to Fort Lauderdale starts Nov. 18, when Virgin America will begin flying two daily round-trip flights from its West Coast bases of San Francisco and Los Angeles. Connecting service to Fort Lauderdale will be available from Seattle, Orange County, San Diego and Las Vegas.

Though the addition of a South Florida market is not a surprise, the choice of Fort Lauderdale will likely catch some industry observers off guard.

Virgin America CEO David Cush said in a previous interview with Today in the Sky that "we've been pretty clear with people that we want to go to major business centers and primary airports."

While Fort Lauderdale has grown into a major player in the South Florida market, Miami is still considered by many to be the primary airport there.

So, why Fort Lauderdale and not Miami?

"We liked the demographics of Fort Lauderdale," Cush says in a phone interview with Today in the Sky.

He points out that Fort Lauderdale’s catchment area – or area from which an airport can draw customers – stretches from Palm Beach to the north to the northern portion of Miami-Dade County to the south.

Plus, Cush adds, the cost of operating at Fort Lauderdale "is quite a bit less expensive than Miami."

Fort Lauderdale will be Virgin America’s last new city this year, Cush says. Looking ahead to 2010, he says the company's plans call for two or three new cities.

"We remain very interested in Chicago O’Hare,"Cush says.

Virgin America had previously announced plans to fly to Chicago, but then suspended the effort after it could not secure gate space at the airport.

Cush says he hopes "the gate situation" at O'Hare is resolved next year, expressing cautious optimism that Virgin America could begin flying there by the second quarter of 2010.

One place that Virgin America will not be flying, however, is within the East.

When asked if Virgin America would eventually connect Fort Lauderdale with its other East Coast cities – New York JFK, Washington Dulles and Boston – Cush said that was unlikely.

“I think we’re pretty happy with what we have on the West Coast,” Cush says. " think it will be a long time before we try to fly up and down the East Coast. Those markets are pretty well served."
 

waterski

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Jetblue's answer.


Today we're thrilled to announce the addition of a new route linking Fort Lauderdale and San Francisco. Effective November 17, we'll begin the first nonstop service between these two key cities. Not only will this new route cater to local traffic between South Florida and the Bay Area, but we'll also offer breezy connections to the Caribbean through Fort Lauderdale. Flight schedule
Depart FLL 7:15 p.m. Arrive SFO 10:35 p.m.
Depart SFO 11:30 p.m. Arrive FLL 7:50 a.m. +1
 

FlyinPiker

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VA's press release stated

"Virgin America's new service will be the first and only non-stop service from FLL to SFO."

Not anymore...I love how Jetblue is starting their's a day earlier.


CAT FIGHT!!!

Get em Jetblue!
 

ACL65PILOT

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It Gig 'em Jet Blue.

It will be nice to see these two bloody themselves.
 

FlyinPiker

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SONG's not...maybe the mba's at DL should try and figure out how to improve their own product instead of trying to kill off the competition for market share...

DAL's not the first airline to experiment with something and then scrap it. We seem to be holding our own.

There will be more good/bad decisions to come in the future and I'm sure we will continue to be reminded of all the bad ones in your future posts.

At the end of the day DAL will still be there.


Anyway......I believe this thread is about Virgin America/FLL.
 

C-150ETOPS

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499
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There's no glass bottle deposit refund in Florida.

Maybe the VA pilots pushed for the FLL layover. They can fill up a couple of Hefty bags walking the ditch along US1 on their layovers, and significantly increase their disposable income after returning the bottles in CA. :D
 
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