time Mag article

[Don]

"The niche airlines know they will need every edge they can find as competition heats up. As major carriers emerge from bankruptcy protection with lower labor costs and other new economies, they will be more formidable."

http://www.time.com/time/insidebiz/article/0,9171,1101030609-455800-1,00.html

 

[Cardinal]

An unfortunate quote:

"Monday, Jun. 02, 2003 Slide into one of the 16 spacious leather seats (there are no middle seats) and dig into a gourmet meal. Then land at another convenient, smaller airport: Chicago's Midway. The fare: $1,500 round trip, about the same last-minute fare you would pay the better-known outfits with hubs in Chicago, American Airlines and United Airlines. Welcome to Indigo, the upper-crust company that doesn't even call itself an airline."

A pity they shut down two days prior to this writing.