• NC Software is having a Black Friday Sale Event thru December 4th on Logbook Pro, APDL - Airline Pilot Logbook, Cirrus Elite Binders, and more. Use coupon code BF2020 at checkout to redeem 15% off your purchase. Click here to shop now.
  • NC Software is proud to announce the release of APDL - Airline Pilot Logbook version 10.0. Click here to view APDL on the Apple App store and install now.

SWA Traffic up so what's up?

jhill

Senior Menber
Joined
May 13, 2003
Posts
247
Total Time
17,000

05-07-09 | SWA Reports April 2009 Traffic
Southwest flew 6.5 billion revenue passenger miles (RPMs) in April 2009, a 4.1 percent increase from the 6.3 billion RPMs flown in April 2008. Available seat miles (ASMs) decreased 1.9 percent to 8.5 billion from the April 2008 level of 8.6 billion. The load factor for the month was 77.0 percent, compared to 72.6 percent for the same period last year. In April 2009, our average length of haul was 863 miles, and we flew 96,457 trips.


Flight Schedule Optimization

[FONT=Arial,Arial][FONT=Arial,Arial]
With the release of our August – October flight schedule, our Schedule Planning Department has optimized this schedule in line with our new business strategy. We are adding new markets, including our newest city BOS, while eliminating unproductive flights. Simply put, we are redeploying our aircraft where we can generate the most revenue and satisfy the greatest Customer demand.
For this new schedule, Southwest is reducing the overall number of flights in response to decreased Customer demand. WTFO. The August – October timeframe is traditionally among the slowest travel times of the year, and we must match supply with demand. This schedule includes a total of 3,210 daily flights on 513 aircraft. This is a reduction of 136 daily flights (68 roundtrips) compared to the schedule that runs through August 14. For comparison purposes, this new August – October schedule has 72 fewer flights per day than the January 2009 schedule.​
[/FONT]
[/FONT]SWA INTERNAL

 

The Prussian

Stecknadelkopf
Joined
Oct 24, 2005
Posts
671
Total Time
25K+
The "perceived" economic downturn that this company precipitated to facilitate its efforts in wringing concessions from its pilot group in its contract negotiations is ultimately going to backfire, as pilots demand more to make up for lost wealth in home values and 401k valuations. AND...this negotiating ploy was not only shortsighted, but also irresponsible, as it brought the world economy to its knees. May heads roll over this one!
By the way...I don't think "WTFO" was in the original memo....can anyone confirm this??
 
Last edited:

firstthird

Well-known member
Joined
Nov 30, 2001
Posts
687
Total Time
7000
We're selling too many seats at too low a price, just like the summer of 2007. super high LFs and low yields do not a happy airline make, they make for lots of problems.
 

Colonel Savage

Southern style...
Joined
Mar 11, 2008
Posts
1,271
Total Time
NoTime
We're selling too many seats at too low a price, just like the summer of 2007. super high LFs and low yields do not a happy airline make, they make for lots of problems.

I thought that was your business model?

You know, that whole "Southwest Effect" thingy.
 

Scope out RJ's

Banned
Well-known member
Joined
May 31, 2006
Posts
1,926
Total Time
20,000
You thought wrong; maybe you should do some research before you open your pie hole? Get back with us after your home-work is complete.
This coming from a kid who had to buy his job!:laugh:
Thank God the PFT program worked, or you'd still be scrubbing toiles!
 

curtaindriver

Well-known member
Joined
Apr 16, 2006
Posts
201
Total Time
11000
It may have something to do with the Easter holiday falling in the 2nd quarter this year, and not last................just a thought. i.e. march 2008, vs april 2009


CD
 
Top