Fly Spirit, they have a sense of humor!

[Erlanger]

http://www.wsbtv.com/news/14748793/detail.html

 

[Cardinal]

Historically Spirit seems to have a ballsy marketing department. Hunt for Hoffa, from wikipedia:

In 2006, the airline released a "Hunt for Hoffa" advertising campaign with the tagline "Help us find Hoffa with our Hunt for Hoffa game and enjoy fares from just $39 each way." The point of the game was to dig for Jimmy Hoffa's body by clicking grids on the airline's website, and "winners" were taken to another webpage, saying "You found Hoffa!," thanking them for assisting the National Spirit Sale Center find the union leader's body.[6] Within hours after the promotion debuted, the airline received many complaints, and the promotion was taken down immediately and changed to another promotion, simply titled "Happy Sale." This promotion was later listed as #8 on CNN Money's 101 Dumbest Moments in Business. Despite this, the sale was the most successful in Spirit's history.

 

[jke406]

I'll tell you what's ballsy--taking some embry ridiculous grad straight out of class and plugging him/her straight into the right seat. did I say ballsy, I meant STUPID.

anyway, this thread needs to be redirected to the LCC forum.