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Aloha Airlines - A letter to a editor

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go!ng for broke

I love to duck!
Joined
Sep 24, 2007
Posts
273
Just saw this, figured I would pass it along



Letter to editor from Bob Gould courtesy Jim Herbert:

Editor,

Go! airlines, the proxy of Mesa Airlines, which is an airline with
probably the worst reputation in the industry for predatory practices
and poor treatment of its employees, has achieved its stated goal of
running Aloha out of business. Aided by the shortsightedness of local
travelers who only wanted the cheapest prices whether those prices were
sufficient to support a profitable business or not, the predatory
business practices and pricing of Mesa caused untenable losses at
Aloha. Mesa has never lost money except in Hawaii, where they figured
their short term losses would be sufficient to drive Aloha out of
business, after which they could raise prices to sustainable levels.

Everyone today wants the cheapest item; not the best item. As a
result we have food and toys from China that are adulterated or contain
harmful substances as the companies there attempt to make a product to
meet the price demands of their American business customers like
WalMart, and we have airlines failing right and left because people only
shop by price and not by quality or safety. When crews are worked so
hard that they fall asleep on a 1 hour flight, the traveling public
should realize that something is wrong, but the traveling public has
been led to believe that they are protected by the regulations of the
FAA. That is not true. The traveling public has more protection from
the unions on the airlines that insist on safety standards above and
beyond those required by the FAA. But not on airlines that have no
strong unions! Your only protections on Go! airlines are the minimal
ones provided by the FAA, which has neither the time nor the manpower to
ensure your safety because of all the new airlines starting up and all
the outsourcing of maintenance and other work by airlines trying to cut
costs every way possible.

When I started flying for Northwest Airlines 43 years ago, the
company paid 9 cents a gallon for fuel. At that time at ticket between
Hawaii and the mainland was as low as $233. The lowest it ever was, in
the late 50s and early 60s was $99 on a cheap nonsked airline operating
outdated propeller equipment. Now fuel costs over $2.00 a gallon and it
is still possible to purchase tickets at times that are $150 each way.
To account for inflation alone, ticket prices to the mainland should be
at least $500 each way, but the airlines think they cannot charge that
much money and still have any passengers because some el cheapo company
like Mesa will come in with a fare war and hurt everyone.

Never in the history of Hawaii has the state been able to support 3
different interisland airlines. Many have tried to enter the market and
failed, because there isn't enough business to go around, and Hawaiian
and Aloha were able to outlast the cash flow of the newcomers and their
temporary cheap fares. Not this time. Already weakened by inflation in
costs, especially jet fuel, and having just come out of bankruptcy due
to those costs and other competition, Aloha did not have enough cash to
outlast Mesa's (go!) predatory pricing. All of you people who bought
those cheap tickets on go! should not be able to look your neighbors and
friends who worked for Aloha in the eye. All you people who whined
about the price of an interisland ticket and cheered when someone came
in and dropped fares from what you thought were exorbitant levels should
be ashamed of yourselves. Mesa brought go! into the market knowing just
how long Aloha would be likely to last in the fare war Mesa started
because they had proprietary business information on the two local
airlines from the bankruptcy information provided to potential
investors. Now they have gotten away with it, and now prices will rise
back to levels that are profitable and that all you whiners thought were
unfair.

Aloha's employees (and those of almost all the airlines in the U.S.)
had taken pay cuts and work rules changes that were equivalent to almost
half their pay. Now they have lost their pensions and their futures.
An airline with 60 years of service has been driven out of business by
the most predatory airline in the country. The employees of Aloha who
bought your goods and services will no longer be able to do so. The
employees of Mesa's go! don't make enough to pay for your goods and
services.

Wake up, America! Stop searching for the cheapest airline ticket,
the cheapest toy, the cheapest mortgage and start shopping for VALUE and
QUALITY, because 'the cheapest' will eventually come around to you.
That attitude has driven our manufacturing capabilities overseas and
reduced the safety and quality of products in the USA and enriched the
managers of the companies that are taking advantage of you.
__________________
Experience is simply the name we give our mistakes.
 
I'll put up the first $100 to have this printed in USA Today....anyone else? Can a moderator please email the poster or the author to get permission?
 
This should be required reading for every member of the traveling public.
 
Mom and Pop have been saying the same thing for years....ever since Wal-Mart did the same thing to their neighborhood stores.

It didn't work for them, and it won't work for us.

The only hope of overcoming this blight on our profession is if our fellow pilots refuse to work for scumbag outfits like this, or be rightfully labeled as scumbags themselves.

Don't hire a GO pilot. Anywhere. Ever.
 
Outstanding. Would have been nice to have seen Aloha purchased by someone with deep pockets then drive Go? and Mesa over the edge. I hate to wish ill will on any group but it would be an industry-wide upgrade to see Mesa (and especially Johnny O) Go!
 
Last edited:
The only hope of overcoming this blight on our profession is if our fellow pilots refuse to work for scumbag outfits like this, or be rightfully labeled as scumbags themselves.

Don't hire a GO pilot. Anywhere. Ever.

Unless you are on a decision board at some airline....GO! pilots will be hired. So let forget that one, shall we?

You want pilots to refuse to fly for outfits like this? then make the benefits other companies offer more to the Pilot's liking so that pilot will want to work for them.

What are you going to give them to not make them go to places like GO! ?

Keep us informed and let us know how this Quixotic adventure turns out. And the response you get from other airlines managements.

...should be interesting...
 
Outstanding. Would have been nice to have seen Aloha purchased by someone with deep pockets then drive Go? and Mesa over the edge. I hate to wish ill will on any group but it would be an industry-wide upgrade to see Mesa (and especially Johnny O) Go!

You hate to do it .....but you will anyway!
Lets seeeeeee has any other airline EVER donethis before?.....wow JO was the first to think of it...yeh right. I'll start it off....American Airlines!
 
Mom and Pop have been saying the same thing for years....ever since Wal-Mart did the same thing to their neighborhood stores.

It didn't work for them, and it won't work for us.

The only hope of overcoming this blight on our profession is if our fellow pilots refuse to work for scumbag outfits like this, or be rightfully labeled as scumbags themselves.

Don't hire a GO pilot. Anywhere. Ever.

Yes and ALPA needs to set a national pay limit all must abide by or face being labeled a scab. Plus no more freaking outsourcing.
 
What are you going to give them to not make them go to places like GO! ?


They shouldn't have to be given anything. They should be made to know that they're only cutting their own throats.

They should be made to know that accepting a job with Go is on the same par as crossing a picket line.
 
Have you ever thought that Aloha could have hung on, but is using the situation to their own advantage?

I'll explain:
Oil is thru the roof.
The economy is in the sh!tter.
They may have quite a bit of debt.
They may have an old fleet.

Hawaiin wins in court.
Aloha is losing money hand over fist.
If they cease operations and blame Go!, they can sit out the high oil prices for a while and increase the potential payout in BK court.
After the dust settles, they re-emerge with some cash in their pockets and have buried Go! in the process.
Aloha will be back in about 2 years and MESA will have Gone!
 

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