maxblast72
Well-known member
- Joined
- Jun 5, 2006
- Posts
- 931
Well for Southwest's first 30 years, they were the lowest cost provider. Now Southwest competes with Airtran, Jetblue, Frontier, and Virgin on a large scale. Might take a tweaking of the business model like adding busier airports like LGA, BOS, and MSP to gain enough revenue to return to consistent profitability.The only reason since '71 was a few years worth of hedges?
The last 12 months have probably been some of the rockiest for Southwest. When was the last time Southwest has shrunk ASM 5-6% YOY and lost money 3 out of 4 quarters? As a well run airline with good employees, Southwest will find a way to return to consistent profitability.