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spinproof

Well-known member
Joined
Oct 19, 2002
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All that was missing was his dressing in a Santa suit and ringing a bell while asking for pilot concessions.........


By James Pilcher
The Cincinnati Enquirer

Gerald "Jerry" Grinstein is not exactly the anti-Leo, but the man who is about to take over the reins of Delta Air Lines from Leo Mullin certainly has a different persona.

Dressed in a blazer and sweater vest, and sipping hot tea to soothe his throat after taking questions from employees during a tour of the airline's Cincinnati hub last week, Grinstein, 71, discussed his expectations for the new job with Enquirer reporter James Pilcher.

Grinstein was chief executive officer of Western Airlines when the carrier was sold to Delta in 1987. He then joined Delta's board of directors. On Jan. 1, he will become Delta's CEO.

While smiling and joking, he also was very serious about the situation confronting the nation's No. 3 airline.

Resolving the issues is crucial for the airline and for the economy of Greater Cincinnati. Cincinnati/Northern Kentucky International Airport is Delta's second largest hub. Delta employs 4,000 workers locally and its subsidiary, regional carrier Comair, employs another 4,000.

Question: Why are you doing this at your age? Why not stay retired and live in Seattle instead of taking over a troubled company and moving across the country to Atlanta?

Answer: There are a couple of things that I have of course wrestled with about that.

One of those is: If not me, who?

We needed to do something quickly, with Leo saying he was set to retire. And we could not afford a long pause and have a search. We have to keep moving and we have to move fast.

And the second answer is that we would've had to go outside and recruit somebody and pay them a lot of money, which would have compromised their ability to negotiate (with employees).

I think there was another one from the board's perspective. The board felt they needed someone from the inside who had faced up to a lot of these issues, both strategic and policy.

And after 16 years on the board, I have developed an understanding of the values and ethics of this company, what it has been and what we hope to make it again.

It was the furthest thing from my mind. Look, I loved the life I was living, and I was doing things that I got lots of satisfaction out of. All my family was in the Northwest, and moving to Atlanta, well, that's true moving. The greatest sacrifice is being made by my wife. She's the one who deserves sainthood.

Question: So you think that the money and pay issue was becoming a factor with Mullin and the pilots?

Answer: I feel that Leo believed, and I believe, that ultimately the pilots' decision will come down to the condition of the company and what it means to their careers. But the pay issue certainly was a distraction that the pilots had and it may have been a continuing issue.

Question: What is your sense of the pilots' mood and willingness to take a deep pay cut, given your brief meetings with them?

Answer: The only way in the final analysis that we can do this is if we are successful communicating to the pilots what condition the company is in and what their role has to be in our recovery.

Beyond that, I don't think that any agreement can be negotiated publicly, so I'm going to keep it private and not get into any details.

Still, I think that most of the pilots are 45-46 and are looking forward to flying for another 14-15 years, and they have a great stake in the outcome of the discussion. My task is to explain in a credible way what level of concessions has to be made.

Question: Why are you traveling around the Delta system just two weeks before you take over?

Answer: What you see as a person operating something with your hands directly on it is not what you see as a director.

To get another view of it, I am a recovering lawyer, and I've always felt that one needs to get a sense of the flesh and blood of people. There are things that I can learn that I can't get out of surveys about morale and attitude, things you can get from body English, eye contact and tone of voice.

For example, I just learned that we are losing market share on the (East Coast) Shuttle. That is a major issue, but I didn't know about it on the board.

Question: What kind of management style can employees expect?

Answer: My own view of this, especially in companies that out of necessity are highly centralized, is that there is a bunker mentality. People out on the front lines feel that no one cares about them at headquarters.

So one of my jobs is to go out and talk to as many people as I can. I learn when I listen to them, and those things are just as important as the stats that come across the desk.

They will see me in the field, and I expect all that from all who work in management. You can't lock yourself away and look at stats; you have to look at the flesh and blood.

Question: What are the top five issues for Delta in 2004?

Answer: Number one has to be to get pilot costs down to the level that helps make us competitive.

Two has to be to repair the balance sheet - we are at approximately 100 percent debt. We can get though the next up cycle, but the next down cycle could be very ugly.

Three is lifting the morale of the forces and providing them tools for staying in touch and communicating effectively.

Four is continuing the profit improvement program. The company calls it an initiative, but I call it imperative.

And five is more exploration of technology.

---

E-mail [email protected]
 
For example, I just learned that we are losing market share on the (East Coast) Shuttle. That is a major issue, but I didn't know about it on the board.


Proof that the people that are running the airlines know almost nothing about the companies they work for.
 
Jon Dasburg was once the CEO of NWA. When he left NWA, he became CEO of Burger King. Should Dasburg have been required to know how to make a 'Whopper', and worked behind the counter with a paper hat on his head, prior to becoming the CEO?

Just curious if that would have made him more qualified to run that outfit.
 
Jon Dasburg was once the CEO of NWA. When he left NWA, he became CEO of Burger King. Should Dasburg have been required to know how to make a 'Whopper', and worked behind the counter with a paper hat on his head, prior to becoming the CEO?

Just curious if that would have made him more qualified to run that outfit.


No it doesn't, but you'd better believe that he should know about it if the Burger Kings on the east coast are operating at a loss. I don't expect Dasburg, Anderson, or Mullin to know how to fly the airplane, work the ticket counter, or dump the lav but I do expect them to know business related things like certain parts of the company losing millions of dollars. Isn't it their job to make business decisions? How can you make sound business decisions when you don't know your business?
 
And of course you are 100% correct with that last statement. I was thinking more in line with generalities, about who comes into any company as an outsider, and having all the answers the first day on the job. In the case of Delta's new CEO, the fact that he sat on the BOD, and did not know about the east coast situation, makes me also wonder if he may have been snoozing during the board meetings.

That said, I do not believe it is a 'rule' that is cast in concrete, that new CEO's necessarily must come from inside the industy to be an effective leader. Nor should being an "insider' preclude one from sitting in the big chair. Executive talent is (or should be) the number 1 criteria for hiring an new CEO.
 
The Delta pilots are aware of the whole situation, but don't think that we have to "be the only answer"---especially since we only have one union and one contract. We have our own financial analysts looking over the books, and know exactly how much we should give to help the company get better access to better interest rates for that debt. But, everyone--including managment must sacrifice here--not just us. Sure, Grinstein is a nicer guy than Leo, but we know that. And, our "Shuttle" flying has been doing very well as of late---we even replaced our 737-300G's with larger 737-800s on some LGA-BOS pairings----I wouldn't say that is bad...?...

And it is true that another downswing in the economy or another terrorist attack would really hurt us---and the whole industry. Atleast the economy is getting stronger now. I still think we will give about 15% in straight wage cuts, plus other beanies like per diem cuts, etc... They can get the rest from the others----which is what they could have done all along without contracts.....We pay protection money to the union every month---and the others trusted the company. Sorry.

Bye Bye--General Lee;) :rolleyes:
 
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Sure, Grinstein is a nicer guy than Leo, but we know that.

Just curious. How exactly do you know he is a nicer guy ?

makes me also wonder if he may have been snoozing during the board meetings.

I am sure he was there when the board approved the funding of the senior mgmt pensions that were then placed into a trust.



Time will tell what this guy is all about.
 

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