jetlag7
Well-known member
- Joined
- Oct 10, 2008
- Posts
- 266
realityman,
I have not (nor will I) commented on where NJ makes its money. Unless RTS has spoken publicly about it, I would consider it proprietary information, not appropriate for a public forum.
My point was simply that a comparison (either by percentage or raw numbers) of aircraft airborne at any given point in time is a poor indicator of the relative economic health of the various fractionals (absent a significant amount of additional data). It might be relevant if we knew if the flights were revenue or not. It might also be relevant if we knew exactly where the companies' profits are generated (meaning, does NJ make as much profit per hour as Flex or Shares). It would also be important to know if each fractionals' flying is evenly (or similarly) distributed throughout the day to evaluate whether the "snapshot" is reflective of a company's total flying.
Fraternally,
Brian
Excellent point!
Tracking number of "revenue flights" in the sky on a given day may be a viable barometer for health of an AIRLINE or charter operator, but it doesn't translate as well for determining the health of a FRACTIONAL operator.
Where NetJets (and other fractionals for that matter) make money was explained to me a few years back.... I'll break it down using 2005 numbers so there's no danger of disclosing anything confidential.
Although hourly usage fees are a part of the equation, the majority of revenue is generated by AIRCRAFT SALES.
Say a popular jet costs $15 million. NetJets negotiates a purchase agreement to buy 50 of 'em for the "bulk-order" discount of $14 million each.
NetJets turns-around and sells 1/4-shares ("quarter-shares') at $4 million each - totaling $16 million per plane. Right off the bat, they just made $2 million per jet.
Aircraft Sales alone accounted for 40% of Total Revenue in 2005. ($913 million)
So now we have a lot of folks who own a share of a jet... now what? NetJets then enters into an operating contract with each owner to fly and maintain the aircraft for them. Owners pay "Monthly Management Fees" to cover fixed costs such as infrastructure, labor, insurance, etc, and they pay "Hourly Usage Fees" to cover variable costs such as maintenance, fuel, landing fees, etc.
In 2005, Monthly Management Fees accounted for 25% of revenue ($574 million) and Hourly Usage Fees accounted for 32% of revenue ($725 million).
The remaining 3% of revenue ($75 million) came from profits generated by aircraft leases through the Executive Jet Management branch of the company.
Let's recap:
Aircraft Sales $913 million
Managenent Fees $574 million
Hourly Fees $725 million
Aircraft Leases $ 75 million
----------------------------
Total $2.287 billion
So at least in 2005, hourly usage fees only accounted for 1/3 of revenue. The majority, (aircraft sales and monthly fees) is paid long before any planes get airborne.
Rather than spending hours a day on FlightAware.com tracking number of aircraft in the sky on a day-to-day basis, I think time would be better spent paying attention to the number of new aircraft orders/sales. (of course, that information is a lot harder to come by)
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